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elevated performance & leisure wear designed with personality and style.

The Men of Lords of Sun

LEO SVETE

@LJ_SVETE
ORANGE COUNTY, CA

DAVID LARRAZABAL

@4DAOCEAN
PUNTA CANA, DR

JULIO PACHANO

@JULIOPACHANO
MIAMI, FL

ADAM SALOMON

@SPEEDBAGSCISSORHANDS
ASBURY PARK, NJ

LIFE UNDER THE SUN. BY DESIGN.

With a family history in coastal apparel spanning three generations and a career spent building apparel brands of my own, we started Lords of Sun to bring more personality, style, and distinction to performance and leisure wear for the modern man.

Life under the sun has always been part of my DNA—and it remains the driving force behind everything we create. We find our inspiration in the world's most beautiful sun-drenched environments and the elite men who move through them.

These are men who understand that true luxury is found in liberty. The liberty to spend more time on the water, on the court, at the resort, exploring new destinations, and sharing meaningful experiences with family and friends.

If that way of life resonates with you, welcome to Lords of Sun.

Moshe Laniado


Founder, Lords of Sun